Angry in the Great White North

In the United States, Colgate is picking up tubes of counterfeit toothpaste wherever it is found. Of course, Americans have been kept abreast of developments by way of announcements from Colgate-Palmolive and the Food and Drug Administration.

We've heard precious little from Colgate Canada or from Health Canada, yet Colgate seems to be taking similar actions here.

When I spoke to the Customer Service Representative at Colgate Canada, I provide the location of the dollar store at which I purchased the suspicious tube of toothpaste. The discussion took place on Thursday. I dropped by the dollar store this morning, Saturday, and I noticed a big blank space where I estimated twenty tubes of this "Colgate" toothpaste were on display.

On the one hand, I congratulate Colgate on taking proactive action to remove the fraudulently labelled product, assuming it was Colgate who took this action. I strongly suspect it was.

On the other hand, I would like more transparency. If Colgate is removing these products, there really ought to be a better effort made to make Canadian consumers aware of what is happening. It will help educate them on what to look for when making their purchases, and to warn them to review what they have in their homes right now, in case they've already purchased the faux toothpaste.

Right now there are only bloggers talking about this north of the border (a nod to Wolfvillewatch for checking out the local dollar stores in that particularly nice part of Nova Scotia).

Check out other entries from the Colgate toothpaste category
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